Privacy and anonymity are important for many reasons when working as a webcam model. First, it can help you protect your personal and professional life. If you work a day job, for example, you may not want your employer to find out that you are a webcam model. Second, anonymity can help protect you from stalkers and other individuals who may be interested in finding out your personal information. Third, anonymity can help you create a persona that is separate from your real-life identity, which can be helpful for branding purposes.